The All Day Soft™ Laundry Collection


Your laundry routine just got softer.
Our first-ever fabric care collection, developed with The Fill by Gwen Whiting, founder of The Laundress, to protect and pamper the softness you love.

Softies x The Fill

Softness is what we do best. Caring for it requires expertise. That’s why we partnered with The Fill, led by Gwen Whiting, founder of The Laundress and a pioneer in modern fabric care. Together, we created a plant-derived collection formulated to protect delicate fibers, preserve comfort, and extend the life of the pieces you wear again and again.

  • Free shipping on US orders $100 and over

    Go ahead, treat yourself to ultimate comfort. You deserve it.

  • 30-day returns

    Shop with confidence. We want you to love your pieces as much as we do.

  • Function and Fashion

    Softies’ loungewear, sleepwear and robes are designed for all-day wear.

  • Made to last

    We use only the highest quality fabrics in every piece. Wear, wash and enjoy our timeless styles for years to come.