Oprah's favorite things Oprah Winfrey

Voted Oprah’s Favorite, Year After Year

Softies’ exquisite, luxurious loungewear has made Oprah's Favorite Things for five consecutive years! See why Oprah is a raving fan of Softies’ stylish, high-quality pieces.

“There's a reason the goodness from Softies continues to make my Favorite Things list. You won't want to take it off — and there's no need to.”

As Oprah says on OprahDaily.com

Oprah's signature

Oprah’s Favorite Thing:
Her 2021 Pick

Once you put this on, you’ll never want to go back! See why Oprah and our customers love the Dream Jersey Crew Neck Lounge Set, which comes with a buttery-soft crew neck long sleeve and matching joggers, and feels like cashmere on your skin.

Oprah’s Favorite Thing:
Her 2020 Pick

You’ll be on cloud nine in no time with our Marshmallow Slouch Turtleneck Lounger. Guaranteed to be comfortable yet flattering whether you’re at home or running errands.

Oprah’s Favorite Thing:
Her 2019 Pick

For ultimate comfort and relaxation, choose our Marshmallow Hooded Lounger, made with high-quality, luxurious fabric. It’s unbelievably soft, stylish and easygoing, perfect for everyday wear.

Oprah’s Favorite Thing:
Her 2018 Pick

The Hooded Snuggle Lounger is the softest thing you’ll ever wear — hands down. Live and lounge in this stylish, cozy snuggler that’s ideal for wearing at home or on the go.

Oprah’s Favorite Thing:
Her 2017 Pick

Made with high-quality luxe velour, Softies’ original Snuggle Lounger is a wardrobe must-have. Experience cloud-like softness and raise the bar on relaxation.

“Plush, soft-as-butter material that offers the perfect amount of warmth without weighing you down.”

– People Magazine

Sleepwear That Keeps You Cool

High-tech, temperature-regulating pajamas with antimicrobial Drirelease® fabric

Relax in the Coziest Robes Ever

Wrap robes, jersey robes, sherpa robes and chenille robes that take luxury and comfort to a new level

Loungewear That’s Soft, Stylish & Functional

Elevate your daily look with comfy, versatile pieces that you can wear anywhere, anytime

#1 in Loungewear

Two words: pure bliss. There’s a reason Softies’ loungewear is consistently named Oprah’s Favorite Thing year after year. Our versatile loungewear collection is perfect for anything — working from home, running errands or winding down in the evenings.

Top-Rated Pajamas & Sleepwear

Our fan-favorite pajamas are unlike any other. Softies’ cooling and antimicrobial sleepwear regulates body temperature and wicks away moisture for a good night’s sleep.

Amazingly Soft Robes

Indulge in comfort and spa-like luxury. Our robes are so outrageously soft and snuggly, you’ll want to wear it all day long.

The Perfect Gifts

Our luxurious sleepwear and stylish, functional loungewear is timeless and will last for years to come. We use the highest-quality fabrics that withstand washing and wearing over time.

“Staying comfortable has never looked so good.”

– Good Housekeeping

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  • The Today Show
  • Forbes
  • Fast Company
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