Finding the perfect loungewear is about blending comfort with style, a task easier said than done. Yet, in the ever-expanding world of casual wear, certain brands have risen above the rest, catering to every preference, body type, and budget.
In this guide, we're exploring the world of loungewear to bring you the best loungewear brands that promise to keep you cozy, stylish, and ready for anything from a lazy weekend at home to a casual meet-up with friends.
Best Loungewear Brand: Softies
When it comes to the best loungewear brands, Softies takes the cake. Our collection of luxurious loungewear features high-quality, ultra-cozy fits in a range of elegant and versatile styles. Whether you’re looking for a relaxed jogger pant, a flattering robe or your new go-to top, Softies has it all.
With Softies, you can unwind in style at home, whether doing a gentle yoga flow or getting the little ones ready for school. And when it’s time to run errands or meet up with friends, you can easily style your Softies loungers for ultimate comfort while on the go.
Some of our best sellers include the Marshmallow Hoodie Lounge Set, this Hooded Lounger and the Marshmallow Button Cardigan. Did we mention that Softies has been listed consistently as one of Oprah’s Favorite Things 8 years in a row?
Best Casual: Cozy Earth
Cozy Earth has quickly become known as one of the best loungewear brands thanks to their super-soft pieces. Their key is bamboo viscose: a unique fabric designed to enhance breathability without compromising style.
Talk about versatility: Cozy Earth has loungewear sets for both men and women. In need of some shopping inspiration? Check out their pajama sets for maximum comfort for bedtime and couch time alike. Meanwhile, their daytime-appropriate Hoodie & Sweatpant Set is great for dashing out to the store or watching TV with friends.
Best Trendy: Skims
You’ve probably heard of the reality TV star Kim Kardashian. But did you know she also has an ultra-trendy loungewear brand called Skims?
Skims are designed to be “solution-oriented,” with innovative, sculpting and technically constructed pieces. The Skims loungewear collection includes form-fitting leggings, menswear-inspired boxers and oversized sleep sets. Skims are a great option for on-trend fashionistas who love snoozing in style.
Best Active + Lounge Hybrid: Vuori
Many consider loungewear and activewear to be close cousins. No one understands their connection better than Vuori.
Vuori has redefined the intersection of these two apparel categories, creating pieces that help you seamlessly transition from workouts to relaxation (or visa-versa). Their Vuori BlissBlend fabric is a unique stretch knit that’s designed to move with you no matter the activity, whether you’re stretching on the mat or stretching out on the couch.
We especially love their best-selling Performance Jogger: These pants are perfect for the gym, a yoga class or simply wearing at home for maximum comfort.
Best Postpartum: Hatch
New mommas, when it comes to the best loungewear brands for postpartum pieces, look no further than Hatch.
Known for its maternity and postpartum collections, Hatch has versatile loungewear designed with your body in mind. For example, this incredibly comfortable Nursing Dress has a nursing-friendly snap front placket, perfect for late-night feeding. And if you’re spending a lot of time in pajamas as a new mom, try this PJ Set. It features a relaxed fit, nursing-friendly access and a waistband designed to sit comfortably over or under the belly.
Read more: What to Wear Home From the Hospital After Giving Birth
Best Sustainable: Miakoda
If you’re shopping with sustainability in mind, check out Miakoda—a leader in eco-friendly loungewear. This brand is known for offering sustainable, ethically made pieces that don’t compromise on comfort or style. How exactly? Miakoda tailors pieces with plant fibers such as organic cotton, bamboo and soy.
Miakoda’s designs are minimalist yet chic, featuring relaxed fits and neutral colors. Plus, they have some unique styles, like these ultra-slouchy pants. Ultimately, Miakoda is a top choice for loungewear lovers who want their clothes to reflect their values.
Best Upscale: Olivia von Halle
Olivia von Valle is the epitome of luxury loungewear, known for its opulent designs and high-quality materials.
This brand specializes in refined loungewear inspired by the glamorous pajamas of the 1920s. Their gorgeous sets are crafted from premium fabrics like silk and cashmere. Each of their designs features rich colors, intricate prints and exquisite detailing.
If you appreciate luxurious, timelessly stylish pieces, consider investing in Olivia von Halle’s loungewear and pajamas.
Best Affordable: Uniqlo
Your new favorite loungewear doesn’t have to break the bank. Uniqlo is a great go-to for high-quality yet affordable loungewear. They offer a wide range of lounge pieces that fit seamlessly into any wardrobe. Aside from classic fabrics such as cotton and fleece, Uniqlo also has loungewear made with their innovative AIRism fabric. AIRism is specifically designed to dry quickly, wick away moisture and stay cool to the touch.
If you’re looking for a wide range of accessible, stylish and comfortable loungewear, shop Uniqlo.
Best Everyday: Eberjey
Eberjey has mastered the art of everyday loungewear, creating pieces that look effortlessly chic both inside and outside the home.
Designed with versatility in mind, you’ll love Eberjey’s collection for those days when you need to run errands and enjoy some quality couch time. For example, you can wear this Recycled Sweater Cropped Cardigan for everything from cooking dinner at home to going out for lunch with friends. Plus, their loungewear comes in unique fabrics, like this Reversible Plus Raw Edge Pullover made of a cozy recycled blend.
For loungewear you’ll reach for no matter what you’re doing, Eberjey’s pieces are the ideal blend of comfort and sophistication.
Best Mainstream: Alo
It’s hard to attend a fitness class without running into someone wearing Alo.
Alo is a powerhouse in the athleisure and loungewear world, known for fashionable, high-performance designs. Their loungewear pieces include ultra-soft hoodies, flattering sweatpants and elegant matching sets. Alo’s trendy designs include Mock Neck Pullovers, Cashmere Waffle Zips and Cable Knit pants.
Alo’s stylish, versatile loungewear will make you look put together no matter the occasion.
Honorable Mention: Spanx
Spanx dominates the shapewear scene, but they also have a range of high-quality, luxurious loungewear.
Don’t worry: this loungewear is not made of their body-sculpting shapewear fabric. Instead, Spanx’s AirEssentials Collection features super-soft, premium fabrics. Many of their pieces make for refined work-from-home outfits, like this Turtleneck Tunic. And if you’re looking for your next pair of wide-leg pants, try this pair designed for both style and functionality.
For those who prefer sophisticated, errand-ready loungewear, Spanx is a top-tier choice.
